网站如何打造全而专业的形象

网站建设中提到的“全”是应用中心的硬实力，而专业就是应用中心的软实力。专业意味着能获取信任，让用户觉得这里的分类最全最专业，特别推荐的应用最好玩，推出的合集最有意思，那就离成功不远了。全不仅指数量全，也包括类型全，数量越多，选择的余地就越大，类型越多，就越能满足用户不同纬度的娱乐需求。如何打造全而专业的形象总结了三条：

Website construction mentioned in the "whole" is the hard power application center, and professional is the center of the application of soft power. Professional means to gain trust, let users feel the most complete classification of the most professional, especially recommended the application of the most fun, introduced the collection of the most interesting, that is not far from success. Total not only refers to the number of total, including type, quantity, the more the greater choice, the type, the more the more different latitude of entertainment to meet user needs. How to make full and professional image summed up the three:

1、扁平化的导航

1, horizontal navigation

由于应用中心的产品种类数量都较多，如果在首页导航设计地过于简洁，那势必会造成二级页面中还会有导航，页面切换变多，造成操作上的麻烦。不少国外游戏中心采用的都是首页双层导航的设计，一来减少页面跳转，二来用户对本站的内容一目了然，不必一一点进去看。双层导航的网站给人的感觉内容也会比单层的详实一些。

Due to the application center products quantity are more, if on the front page navigation design is too simple, it is bound to cause secondary pages will also have the navigation page switching more, cause trouble in operation. Many foreign game center is double navigation home page design, then reduce page jump, both users know clearly about the content of this site, not a point in watching. Double navigation site feels content will also be some detailed than single layer.

2、清晰的布局

2, the layout of the clear

用研同事曾对应用中心首页进行眼动测试，用户心中的应用中心是：顶部有个广告、左边导航、右边排行榜、中间一大片应用，对其它区域印象不深。

With research colleagues have eye test center home page of the application, the user application center is in the heart: a advertising, the left navigation, right at the top of the list, in the middle of a large application, not deep impression of other areas.

应用图标的本身大多比较花哨，比较能吸引眼球，试想页面上到处平铺应用图标，势必会没有视觉重心，造成视觉疲劳。考虑到大多数用户在浏览页面都采用的是扫描式，而不是阅读式的浏览方式，因此网页设计的布局就显得十分重要，清晰的布局可以帮助用户有效的归纳信息，快速定位自己感兴趣的模块。

Application icon itself mostly compare flowery, more eye-catching, imagine page tile application icon, everywhere is bound to no visual center of gravity, resulting in visual fatigue. Given that most users is scanning the browse page, instead of reading the browsing of type, so the layout of the web is very important, the layout of the clear effective induction information can help users, rapid positioning themselves interested in modules.

3、顺畅的路径

3, smooth path

用户来到应用中心的目的很明确，就是找好玩应用。类似进入tab页查找—没有—返回—重新选择tab等这样繁琐的操作非常多。专业的网站就是让用户在这一过程中，很顺畅地完成这一系列动作，让用户在每个页面跳转返回过程中都很自信，很有把握。

Users come to the purpose of application center is very clear, is to look for fun. Similar to the TAB page to find - no - return - to choose a TAB so cumbersome operation very much. Professional website is to make users in the process, very smoothly finish this a series of movements, in the process of the user on each page jump to return is very confident, very sure.